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How we’ve helped smart home automation businesses flourish
Wolf AV’s Strategic Entry Into the Designer Market
Client: Wolf AV
Campaign Focus: Interior Designer Outreach
Service Provided: Integrator Growth Program – Phase 1
Overview:
Wolf AV partnered with us to break into the interior designer space and foster meaningful partnerships that could lead to long-term referral opportunities. The goal: introduce Wolf AV’s premium smart home services to a curated list of local designers through high-value, in-person meetings.
Strategy:
We launched a targeted outreach campaign using our Integrator Growth Program (IGP), starting with a vetted list of 75 interior designers in Wolf AV’s region. The campaign used a multi-touch approach including handwritten letters, personalized emails, and follow-up calls.
Results – Month 1
- 75 contacts indentified and approach
- 19 designers responded and expressed interest
- 4 Lunch & Learn sessions booked with qualified prospects
This initial run-through provided valuable market validation and created momentum for Wolf AV to build designer relationships rooted in education and mutual growth.
What’s Next
Based on early success, Wolf AV is preparing to move into Phase 2, where we expand the outreach, follow up with warm leads, and help convert interest into collaboration and revenue.
Why Cwell
Why Choose Us? Experience the Cwell Difference!
When it comes to maximizing your digital marketing ROI, look no further than us at Cwell. Our unique approach combines a deep understanding of the home automation industry with savvy marketing strategies tailored specifically to your business. We’re not just another marketing agency; we’ve walked in your shoes, having grown and sold our own tech company. We’ve seen firsthand how strategic marketing can transform business outcomes, just like we did for our clients. As you read before, we turned a decade’s $344,369 investment with 93.6 conversions into 37 leads for just $6,900. Our commitment to efficiency, coupled with our industry expertise, makes us uniquely qualified to help your business thrive. Choose Cwell, and let’s write your success story together.